Stop Wishing for Individual Giving Growth.

Start Building It.

You know individual giving should be a bigger part of your revenue mix. You've probably even created a plan—maybe it's sitting in a drawer, or saved in a Google Doc you haven't opened in months. The problem isn't that you don't know what to do. The problem is finding the time, capacity, and expertise to actually do it.

Here's what we know: Most nonprofits don't need another consultant to hand them a strategy and walk away. They need someone to roll up their sleeves and help them implement it—month by month, donor by donor, campaign by campaign.

That's where Giant Squid Group comes in.

Our individual giving support is designed for organizations that:

  • Are grant-dependent and need to diversify revenue streams

  • Have a fundraising plan but struggle to find time to implement it

  • Want to build donor relationships but lack the systems and capacity

  • Need strategic thought partnership, not just tactical execution

  • Are ready to invest in learning how to fundraise, not just outsourcing it

This is for seasoned development directors and newbies alike. Whether you've been doing this for twenty years or you're brand new to fundraising, we're your sidekick. We all need a hand—someone to think alongside us, push back lovingly, and help us see what we can't see when we're too close to it.

We bring an intersectional feminist and antiracist lens to everything we do, centering community-centric fundraising practices that honor donor dignity and build authentic relationships.

What Makes Our Approach Different

We don't just teach theory. We work alongside you to build sustainable individual giving programs through hands-on coaching, strategic guidance, and practical implementation support. Whether you need ongoing partnership to build year-round capacity or targeted support for a single campaign, we meet you where you are—and help you get where you need to go.

Get Started Today

Whether you're ready to build long-term individual giving capacity or need expert support for a specific campaign, we have a pathway for you.

Ongoing Partnership Programs

Build your individual giving with coaching & implementation support

Best for: Organizations ready to transform their individual giving program.

Explore Partnership Programs

Single Campaign Support

Get expert guidance for one specific individual giving campaign

Best for: Organizations with an immediate campaign need.

Learn About Campaign Support

Ongoing Individual Giving Support

Build Sustainable Individual Giving With Expert Coaching

These programs are designed for organizations ready to build long-term individual giving capacity through hands-on coaching and implementation support. We work alongside you—not just once, but consistently—to build systems, execute campaigns, and create sustainable donor relationships.

Think of us as your sidekick for the entire journey, not just one moment in time.

Fundraising Navigator : Chart Your Course with a Lean Fundraising Plan.

Not ready for a multi-month implementation marathon? Start here.

The Fundraising Navigator gives you a focused, actionable roadmap to align your individual giving efforts, prioritize high-impact activities, and build momentum for the next 3-6 months. Think of it as your compass—showing you exactly where to focus your limited time and resources for maximum impact.

What You'll Get:

  • Focused Strategic Planning Session: Co-create a concise, one-page individual giving plan tailored to your immediate needs and capacity

  • Direct Coaching & Support: Receive targeted guidance from our experts to implement your strategy effectively

  • Essential Resource Hub: Access templates, tools, and best practices designed for quick wins and sustainable growth

This is perfect for you if:

  • Your individual giving efforts feel stagnant or scattered

  • You're juggling too much and need clarity on what will actually move the needle

  • You're facing a funding crunch and need to strategically prioritize activities

  • You have limited budget but a strong desire to activate your donor base

  • You want to test the waters before committing to longer-term implementation support

Our Fundraising Navigator plans are intentionally designed with a short timeline and smaller budget so you can focus on what matters - activating your fundraising plans and bringing in revenue for your mission. Most plans are completed within 4 to 6 weeks, and start at $2,000.

The Current: Monthly Individual Giving Implementation

You have a plan. Now you need someone to help you execute it—consistently.

The Current is designed to solve the "implementation gap." You know what needs to happen, but finding 5-10 hours a month to actually do the work? That's where most organizations get stuck. With The Current, you get a dedicated individual giving coach who works alongside you each month to tackle focused, strategic projects that build donor relationships and generate revenue.

How It Works: Each month, we focus on a specific area of your individual giving program—from donor analysis and segmentation to campaign execution and stewardship. You're not just getting advice; you're getting hands-on implementation support, accountability, and forward momentum.

We co-create timelines together based on your specific needs, but a typical year might include:

Donor data analysis and segmentation strategy

  • Email campaign development and deployment

  • Giving day planning and execution (Giving Tuesday, Amplify Austin, etc.)

  • Thank-you systems and donor stewardship automation

  • Monthly giving program launch or growth

  • Year-end campaign strategy and implementation

  • Mid-year appeal planning and execution

  • Donor communication calendars

  • Major donor identification and cultivation planning

What's Included:

  • 5 hours per month of dedicated support

    • 2 hours of bi-weekly coaching/working sessions

    • 3 hours of email support, draft review, and project work

  • Structured monthly deliverables aligned with your revenue goals

  • Access to our complete resource library (templates, workflows, email sequences)

  • Accountability and momentum to keep your individual giving efforts moving forward

This is perfect for you if:

  • You have basic donor data and some individual giving history

  • You need implementation support, not just strategic advice

  • You're ready to commit to consistent, monthly progress

  • Your annual budget is under $500K and you can't afford a full-time development staff

  • You're an existing GSG grant client ready to build your individual giving muscle

Monthly Giving Implementation support invites you to participate actively in bi-weekly coaching sessions and to respond to emails between meetings. This isn’t passive consultation - it’s collaborative implementation, with an investment of $825+/month.

The Full Voyage: Complete Individual Giving Transformation (12 Months)

Ready for a complete transformation of your individual giving program? This is your all-in package. The Full Voyage combines the strategic clarity of the Fundraising Navigator with the sustained implementation support of The Current. We start by ensuring you have the right foundation—clean data, clear goals, functioning systems—then move into 10 months of focused, monthly implementation. This is for organizations that know they need to get serious about individual giving but aren't sure where to start.

Phase 1: Navigator Foundation (Months 1-2)

We lay the groundwork for your individual giving success. We'll co-create timelines together based on your specific needs, but a typical foundation phase might include:

Month 1 - Strategic Foundation & Data Analysis:

  • Deep dive into your current individual giving landscape

  • Comprehensive donor data review and trend analysis

  • Create your Fundraising Navigator roadmap

  • Donor segmentation strategy development

  • Identify quick wins and long-term priorities

Month 2 - Systems & Goal Setting:

  • Technology assessment (CRM, email platform, donation processing)

  • Establish clear, measurable goals for the year ahead

  • Build your donor communication calendar

  • Create templates and workflows for ongoing use

  • Revenue projections and implementation planning

Phase 2: The Current Implementation (Months 3-12)

With your foundation in place, we shift into consistent, focused execution with bi-monthly meetings, coaching, and tactical implementation. Each month you get working sessions, hands-on campaign development and implementation, donor cultivation and stewardship support, ongoing accountability and momentum and the opportunity to continuously refine your fundraising based on results.

This is perfect for you if:

  • Your donor data needs cleanup and your systems need organization

  • You're starting from scratch or rebuilding your individual giving program

  • You want a complete, guided transformation—not piecemeal fixes

  • You're committed to investing 12 months in building a sustainable revenue stream

  • You're a bootstrapping nonprofit (budget under $250K) ready to level up

  • You're grant-dependent and know you need to diversify

The Full Voyage invites you to participate actively in strategic planning sessions during months 1-2, then transition to bi-weekly coaching sessions and email responsiveness for months 3-12. This isn't passive consultation—it's collaborative transformation, with an investment of $1,000/month for months 1-2, then $825/month for months 3-12, or an annual investment of $10,250.

Single Campaign Support

Need Help With Just ONE Campaign? Start Here.

Sometimes you don't need a year-long partnership—you need expert support for a specific moment. Whether it's your year-end appeal, Giving Tuesday campaign, or a special initiative, we provide strategic guidance and hands-on implementation to help you succeed.

Perfect for organizations that:

  • Have a specific campaign coming up and need expert support

  • Want to test working with us before committing to ongoing partnership

  • Have in-house capacity but need strategic guidance for peak times

  • Need help bringing one big fundraising idea to life

  • Are testing whether individual giving coaching is right for them

What We Offer

Campaign Strategy & Execution

We partner with you to plan and execute high-impact individual giving campaigns, including:

  • Year-end appeals - Maximize your biggest giving season

  • Giving days - Stand out on Giving Tuesday, Amplify Austin, and regional giving days

  • Mid-year campaigns - Keep momentum going between major appeals

  • Donor acquisition campaigns - Build your donor base strategically

  • Monthly giving launches - Create sustainable recurring revenue

  • Peer-to-peer fundraising - Mobilize your community to fundraise on your behalf

  • Special initiatives - Anniversary campaigns, program launches, and those other unexpected but important moments.

Our campaign support isn't just about getting through one appeal—it's about building your confidence and capacity so each campaign gets stronger. Learn more and kick off your next individual fundraising campaign.